In 2002 a team of 5 free-thinking skiers decided to get together and disrupt the ski industry. At a time when large companies based their free skiing offerings on race ski technology the folks at ARMADA turned to the skateboarding and surfing worlds for inspiration. Creating true freeskiing models became the calling card of the brand. Aiming their focus at the touring world ARMADA has built a series of backcountry specific skis from the ground up. Innovative designs and out of the box thinking have lead to the creation of pure touring skis from a freeskiing brand.